Greater Baden Medical Services Names National Health Policy Expert Vacheria Keys, JD, as President & Chief Executive Officer

Vacheria Keys, JD
CEO, Greater Baden Medical Services
BRANDYWINE, MD – The Board of Directors of Greater Baden Medical Services (GBMS) is pleased to announce the appointment of Vacheria Keys, JD, as the organization’s next President & Chief Executive Officer. Following an extensive national search, the Board selected Mrs. Keys as a visionary leader who brings a unique blend of legal expertise, strategic foresight, and a deep-seated passion for community-driven care to lead Greater Baden into its next chapter of growth.
Mrs. Keys joins Greater Baden from the National Association of Community Health Centers (NACHC), where she served as a member of the senior leadership team as Vice President of Policy and Regulatory Affairs. As a leading health policy expert in D.C., she directed national strategies to protect the Health Center Program, Medicaid, and Medicare, while playing a critical role in guiding hundreds of centers through the COVID-19 pandemic and the emerging drug pricing landscape.
Widely known for her expertise in health center compliance and her successful track record in high-stakes advocacy, Mrs. Keys has navigated health centers through transitions across two presidential administrations. A resident of the Greater Washington, D.C. and Maryland area for over 10 years, she is deeply committed to serving her neighbors and the diverse populations across Southern Maryland.
“At a time when our community needs us most, it is my honor and privilege to lead Greater Baden Medical Services into this new chapter. I am eager to channel the deep passion and expertise I’ve developed on a national stage to create direct, local impact and meaningful change for the communities we serve. I look forward to working in close partnership with our Board of Directors and our dedicated staff to usher GBMS into a new era of innovation, stability, and excellence, ensuring we remain a compassionate anchor for the patients who rely on us.” – Vacheria Keys, JD
Mrs. Keys is a double HBCU graduate, holding a Bachelor of Arts in Economics from Spelman College and a Juris Doctorate from the Howard University School of Law. She is a member of the Texas State Bar and has held numerous leadership roles, including serving as the former Chair of the Partnership for Medicaid.
Mrs. Keys will officially assume her leadership as President & CEO on March 18, 2026. Please join the staff, patients, and Board of Directors in extending an enthusiastic welcome to Vacheria Keys, JD, as she leads Greater Baden into this pivotal next chapter.

Greater Baden Medical Services, Inc. (GBMS) is a non-profit 501(c)3 organization that provides primary and preventive care services for both insured and uninsured patients.
GBMS is proud to be recognized by NCQA Patient-Centered Medical Home. “NCQA Patient-Centered Medical Home Recognition raises the bar in defining high-quality care by emphasizing access, health information technology and coordinated care focused on patients,” said NCQA President Margaret E. O’Kane. “Recognition shows that Greater Baden Medical Services has the tools, systems and resources to provide its patients with the right care, at the right time.”
The American Heart Association (AHA) would like to congratulate Greater Baden Medical Services for earning Participant level recognition as part of the 2023 Target: Type 2 Diabetes℠ Recognition Program! The data your organization submitted showed a commitment to improving quality of care through awareness, detection and management of type 2 diabetes and cardiovascular risk factors.
